Child Safety Standards

Last Updated: July 28, 2026

Zero Tolerance

My LocalLink (Pty) Ltd has a strict zero-tolerance policy for any content, conduct or account involving:

  • Child Sexual Abuse Material (CSAM)
  • Child Sexual Abuse and Exploitation (CSAE)
  • Grooming or predatory contact with minors
  • Human trafficking involving minors

Violations result in immediate and permanent account termination and referral to law enforcement.

Prohibited Content & Conduct

My LocalLink strictly prohibits and does not tolerate:

  • Child Sexual Abuse Material (CSAM)
  • Child Sexual Abuse and Exploitation (CSAE)
  • Grooming, solicitation, or predatory contact with minors
  • Child trafficking or facilitation thereof
  • Sexual exploitation of minors in any form
  • Sexualised depictions, illustrations, or descriptions of minors
  • Any content involving minors that violates South African or international law

Accounts involved in any of the above may be suspended immediately pending investigation and are subject to permanent removal.

Reporting Child Safety Concerns

Every user can report content or behaviour they believe endangers a child. In-app reporting is available on:

  • Businesses and business listings
  • Community posts and comments
  • Direct and business messages
  • Events and event pages
  • Competitions and entries
  • Emergency service reports
  • Service requests and responses
  • Specials and advertisements
  • User profiles
  • Any future content surfaces added to the platform

Reports tagged as Child Safety are treated as CRITICAL priority and routed to administrators for immediate review.

Moderation & Enforcement

My LocalLink combines automated and human moderation to protect minors:

  • AI-assisted moderation of user-generated content
  • Automatic keyword and pattern detection
  • Image moderation on uploaded media
  • Community reporting available on every content surface
  • Human administrator review of flagged material
  • Temporary suspensions during investigation
  • Permanent bans for confirmed violations
  • Escalation procedures for high-severity reports

Reporting to Authorities

Where legally required or reasonably necessary, My LocalLink may report suspected illegal child exploitation content and the accounts responsible to:

  • The South African Police Service (SAPS)
  • Film and Publication Board (FPB) of South Africa
  • International law enforcement and safety agencies where applicable
  • Recognised child protection organisations

My LocalLink preserves relevant account and content records where required by law to support investigations.

User Responsibilities

By using My LocalLink, users agree to:

  • Never upload, share, or link to illegal content involving minors
  • Act to protect children who use or appear on the platform
  • Report suspicious behaviour or content immediately
  • Follow My LocalLink's Community Guidelines and Terms of Use
  • Comply with all applicable South African and local laws

Child Safety Contact

To report a child safety concern outside the app, contact our child safety team at support@mylocallink.co.za. Please include as much detail as possible so we can act quickly.

Last Updated: July 28, 2026